Successful Closet Organization Company Adds Davey to Its Overflowing Trophy Case
Lanham, MD February 20, 2015
Closet America, a custom closet manufacturer headquartered in Lanham, MD, has been awarded the 2014 Silver Davey Award for website design within the Consumer Products/Services category. Honoring the achievements of smaller media, advertising, and marketing firms, the Davey Awards are given to creative organizations with big ideas. Closet America’s website was selected from nearly 4,000 entries across the globe for its outstanding layout, high-definition graphics, and user-friendly navigation.
Closet America has a strong partnership with Washington, DC-based brand management company, RepEquity – who ultimately submitted Closet America’s website for consideration. In 2013, RepEquity launched a comprehensive website redesign for Closet America, geared towards improving organic traffic, raising search visibility, and generating more qualified leads. Since the redesign, Closet America has experienced a 23% boost in organic traffic and its PPC conversion has increased from 4.9% to 8%.
Skip LaBella, Closet America’s President and Founder, believes that this award is a reflection of Closet America’s commitment to its customers. “It is an honor to be recognized among the industry leaders for our website design. We are proud to offer our customers a personalized and memorable experience throughout the entire remodeling process, beginning with their first visit to our website.”
Closet America, the most-awarded company in the home improvement industry, has been named to Remodeling magazine’s Remodeling 550 List for the past four years, has been awarded the Angie’s List Super Service Award each year since 2011, and was recently named “Best of Houzz 2015” by Houzz, the leading website for home remodeling and interior design. Further, the BBB has awarded Closet America an A+ rating since 2009, a testament to the company’s terrific customer service.
“Winning a Davey Award enhances our already-strong brand,” added LaBella. “We plan to maintain our focus on providing our customers with a best-in-class experience from start to finish.”
About Closet America
Closet America, a first-time winner of this prestigious award, was founded in 2009 and creates custom home organization systems for the Washington, DC, Northern Virginia, and Maryland metropolitan areas. Its detailed and easy-to-use website helps customers get inspiration for their organization projects and learn about Closet America’s unique approach to creating top quality closets and other spaces.
About the Davey Awards
The Davey Awards are sanctioned and judged by the Academy of Interactive and Visual Arts, an esteemed collection of more than 600 executives and top-tier professionals from various digital and visual arts firms.